Food

The Malaysian government supports halal. This is a key advantage to benefit from the billion dollar growth market. In a few weeks, the world’s largest Halal show Mihas brings together manufacturers and buyers.

Malaysia is an important base for the global halal market. The Southeast Asian state connects all participants with a Halal ecosystem.

Malaysia is ahead in the global halal business. But its Southeast Asian neighbor Indonesia also wants to play a more active role.

The Arab countries want to accept each other’s Halal certificates. The aim is to improve the competitiveness of halal foods.

Younger consumers are increasingly paying attention to quality criteria such as species-appropriate animal husbandry and environmentally friendly production. The specialist trade must win them over for the future.

Numerous participants and speakers discussed religious financial models, ethical banks and the market leader in Islamic banking at a conference in Mannheim.

The 15th Malaysia International Halal Showcase (MIHAS) 2018, organised by Malaysia External Trade Development Corporation (Matrade), yet again proved to be a major catalyst in growing halal trade in Malaysia as well as internationally.

Around 175 companies will offer this type of food in diverse sectors of the exhibition.